An open, decentralised protocol making clear to AI crawlers and agents the terms for licensing, usage, and compensation

Announced Wednesday morning, the “Really Simple Licensing” (RSL) standard evolves robots.txt instructions by adding an automated licensing layer that’s designed to block bots that don’t fairly compensate creators for content.
Free for any publisher to use starting today, the RSL standard is an open, decentralized protocol that makes clear to AI crawlers and agents the terms for licensing, usage, and compensation of any content used to train AI, a press release noted.
The standard was created by the RSL Collective, which was founded by Doug Leeds, former CEO of Ask.com, and Eckart Walther, a former Yahoo vice president of products and co-creator of the RSS standard, which made it easy to syndicate content across the web.
Based on the “Really Simple Syndication” (RSS) standard, RSL terms can be applied to protect any digital content, including webpages, books, videos, and datasets. The new standard supports “a range of licensing, usage, and royalty models, including free, attribution, subscription, pay-per-crawl (publishers get compensated every time an AI application crawls their content), and pay-per-inference (publishers get compensated every time an AI application uses their content to generate a response),” the press release said.
[…]
Eckart [Walther, co-creator of RSS] had watched the RSS standard quickly become adopted by millions of sites, and he realized that RSS had actually always been a licensing standard, Leeds said. Essentially, by adopting the RSS standard, publishers agreed to let search engines license a “bit” of their content in exchange for search traffic, and Eckart realized that it could be just as straightforward to add AI licensing terms in the same way. That way, publishers could strive to recapture lost search revenue by agreeing to license all or some part of their content to train AI in return for payment each time AI outputs link to their content.
Source: Ars Technica
Image: Leo Lau & Digit