Digital to analogue and back again
It’s good to have Warren Ellis back. I have no opinion on this other than we should believe women when they accuse men of abuse.
His reflections on going analogue in 2021 and then coming back to digital workflows is interesting.
Someone sent me this article the other day, and here’s the quote we both independently flagged from it:Source: Going Analogue, Returning To Digital – WARREN ELLIS LTD“But just because something makes waves on Twitter doesn’t mean it actually matters to most people. According to the Pew Research Center, only 23 percent of U.S. adults use Twitter, and of those users, “the most active 25% … produced 97% of all tweets.” In other words, nearly all tweets come from less than 6 percent of American adults. This is not a remotely good representation of public opinion, let alone newsworthiness, and treating it as such will inevitably result in wrong conclusions."
I’m not as up to date on some things as I used to be, but, framing it like that — what am I really missing? Value is not necessarily intrinsic to a digital service (or most other things). We choose to invest these things with value. And sometimes we’re too caught up in the stream to reframe these things and do a proper test on them. It doesn’t feel right to celebrate snapping out of long-term behavioral loops that one allowed to form in the first damn place. One just gets it done and then keeps getting it done until it’s better, I think.
There’s a tech industry term: dogfooding. It means using your own product or service. The inventor of Twitter fucks off to silent tech-free meditation retreats for weeks at a time. How was that not a red flag?