Although he isn’t aware, it was Frank Chimero who came up with the name Thought Shrapnel in a throwaway comment he made on his blog a while back. I immediately registered the domain name.
In this article, a write-up of a talk he’s been giving recently, Chimero talks about getting back into web design after a few years away founding a company.
This past summer, I gave a lecture at a web conference and afterward got into a fascinating conversation with a young digital design student. It was fun to compare where we were in our careers. I had fifteen years of experience designing for web clients, she had one year, and yet some how, we were in the same situation: we enjoyed the work, but were utterly confused and overwhelmed by the rapidly increasing complexity of it all. What the hell happened? (That’s a rhetorical question, of course.)
Look at the image at the top of this post, one that Chimero uses in his talk. He explains:
There are similar examples of the cycle in other parts of how websites get designed and made. Nothing stays settled, so of course a person with one year of experience and one with fifteen years of experience can both be confused. Things are so often only understood by those who are well-positioned in the middle of the current wave of thought. If you’re before the sweet spot in the wave, your inexperience means you know nothing. If you are after, you will know lots of things that aren’t applicable to that particular way of doing things. I don’t bring this up to imply that the young are dumb or that the inexperienced are inept—of course they’re not. But remember: if you stick around in the industry long enough, you’ll get to feel all three situations.
The current way of working, he suggests, may be powerful, but it’s overly-complex for most of his work
It was easy to back away from most of this new stuff when I realized I have alternate ways of managing complexity. Instead of changing my tools or workflow, I change my design. It’s like designing a house so it’s easy to build, instead of setting up cranes typically used for skyscrapers.
Chimero makes an important point about the ‘legibility’ of web projects, a word I’ve also been using recently about my own work. I want to make it as understandable as possible:
Illegibility comes from complexity without clarity. I believe that the legibility of the source is one of the most important properties of the web. It’s the main thing that keeps the door open to independent, unmediated contributions to the network. If you can write markup, you don’t need Medium or Twitter or Instagram (though they’re nice to have). And the best way to help someone write markup is to make sure they can read markup.
He includes a great video showing a real life race between a tortoise and a hare. He points out that the tortoise wins because the hare becomes distracted:
He finishes with some powerful words:
As someone who has decades of experience on the web, I hate to compare myself to the tortoise, but hey, if it fits, it fits. Let’s be more like that tortoise: diligent, direct, and purposeful. The web needs pockets of slowness and thoughtfulness as its reach and power continues to increase. What we depend upon must be properly built and intelligently formed. We need to create space for complexity’s important sibling: nuance. Spaces without nuance tend to gravitate towards stupidity. And as an American, I can tell you, there are no limits to the amount of damage that can be inflicted by that dangerous cocktail of fast-moving-stupid.
Source: Frank Chimero