Tag: neoliberalism

Sometimes even to live is an act of courage

Thank you to Seneca for the quotation for today’s title, which sprang to mind after reading Rosie Spinks’ claim in Quartz that we’ve reached ‘peak influencer’.

Where once the social network was basically lunch and sunsets, it’s now a parade of strategically-crafted life updates, career achievements, and public vows to spend less time online (usually made by people who earn money from social media)—all framed with the carefully selected language of a press release. Everyone is striving, so very hard.

Thank goodness for that. The selfie-obsessed influencer brigade is an insidious effect of the neoliberalism that permeates western culture:

For the internet influencer, everything from their morning sun salutation to their coffee enema (really) is a potential money-making opportunity. Forget paying your dues, or working your way up—in fact, forget jobs. Work is life, and getting paid to live your best life is the ultimate aspiration.

[…]

“Selling out” is not just perfectly OK in the influencer economy—it’s the raison d’etre. Influencers generally do not have a craft or discipline to stay loyal to in the first place, and by definition their income comes from selling a version of themselves.

As Yascha Mounk, writing in The Atlantic, explains the problem isn’t necessarily with social networks. It’s that you care about them. Social networks flatten everything into a never-ending stream. That stream makes it very difficult to differentiate between gossip and (for example) extremely important things that are an existential threat to democratic institutions:

“When you’re on Twitter, every controversy feels like it’s at the same level of importance,” one influential Democratic strategist told me. Over time, he found it more and more difficult to tune Twitter out: “People whose perception of reality is shaped by Twitter live in a different world and a different country than those off Twitter.”

It’s easier for me to say these days that our obsession with Twitter and Instagram is unhealthy. While I’ve never used Instagram (because it’s owned by Facebook) a decade ago I was spending hours each week on Twitter. My relationship with the service has changed as I’ve grown up and it has changed — especially after it became a publicly-traded company in 2013.

Twitter, in particular, now feels like a neverending soap opera similar to EastEnders. There’s always some outrage or drama running. Perhaps it’s better, as Catherine Price suggests in The New York Times, just to put down our smartphones?

Until now, most discussions of phones’ biochemical effects have focused on dopamine, a brain chemical that helps us form habits — and addictions. Like slot machines, smartphones and apps are explicitly designed to trigger dopamine’s release, with the goal of making our devices difficult to put down.

This manipulation of our dopamine systems is why many experts believe that we are developing behavioral addictions to our phones. But our phones’ effects on cortisol are potentially even more alarming.

Cortisol is our primary fight-or-flight hormone. Its release triggers physiological changes, such as spikes in blood pressure, heart rate and blood sugar, that help us react to and survive acute physical threats.

Depending on how we use them, social networks can stoke the worst feelings in us: emotions such as jealousy, anger, and worry. This is not conducive to healthy outcomes, especially for children where stress has a direct correlation to the take-up of addictive substances, and to heart disease in later life.

I wonder how future generations will look back at this time period?


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The endless Black Friday of the soul

This article by Ruth Whippman appears in the New York Times, so focuses on the US, but the main thrust is applicable on a global scale:

When we think “gig economy,” we tend to picture an Uber driver or a TaskRabbit tasker rather than a lawyer or a doctor, but in reality, this scrappy economic model — grubbing around for work, all big dreams and bad health insurance — will soon catch up with the bulk of America’s middle class.

Apparently, 94% of the jobs created in the last decade are freelancer or contract positions. That’s the trajectory we’re on.

Almost everyone I know now has some kind of hustle, whether job, hobby, or side or vanity project. Share my blog post, buy my book, click on my link, follow me on Instagram, visit my Etsy shop, donate to my Kickstarter, crowdfund my heart surgery. It’s as though we are all working in Walmart on an endless Black Friday of the soul.

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Kudos to whichever neoliberal masterminds came up with this system. They sell this infinitely seductive torture to us as “flexible working” or “being the C.E.O. of You!” and we jump at it, salivating, because on its best days, the freelance life really can be all of that.

I don’t think this is a neoliberal conspiracy, it’s just the logic of capitalism seeping into every area of society. As we all jockey for position in the new-ish landscape of social media, everything becomes mediated by the market.

What I think’s missing from this piece, though, is a longer-term trend towards working less. We seem to be endlessly concerned about how the nature of work is changing rather than the huge opportunities for us to do more than waste away in bullshit jobs.

I’ve been advising anyone who’ll listen over the last few years that reducing the number of days you work has a greater impact on your happiness than earning more money. Once you reach a reasonable salary, there’s diminishing returns in any case.

Source: The New York Times (via Dense Discovery)

Is the gig economy the mass exploitation of millennials?

The answer is, “yes, probably”.

If the living wage is a pay scale calculated to be that of an appropriate amount of money to pay a worker so they can live, how is it possible, in a legal or moral sense to pay someone less? We are witnessing a concerted effort to devalue labour, where the primary concern of business is profit, not the economic wellbeing of its employees.

The ‘sharing economy’ and ‘gig economy’ are nothing of the sort. They’re a problematic and highly disingenuous way for employers to not care about the people who create value in their business.

The employer washes their hands of the worker. Their immediate utility is the sole concern. From a profit point of view, absolutely we can appreciate the logic. However, we forget that the worker also exists as a member of society, and when business is allowed to use and exploit people in this manner, we endanger societal cohesiveness.

The problem, of course, is late-stage capitalism:

The neoliberal project has encouraged us to adopt a hyper-individualistic approach to life and work. For all the speak of teamwork, in this economy the individual reigns supreme and it is destroying young workers. The present system has become unfeasible. The neoliberal project needs to be reeled back in. The free market needs a firm hand because the invisible one has lost its grip.

And the alternative? Co-operation.

Source: The Irish Times