Tag: blogging (page 2 of 2)

Friday flowerings

Did you see these things this week?

  • Happy 25th year, blogging. You’ve grown up, but social media is still having a brawl (The Guardian) — “The furore over social media and its impact on democracy has obscured the fact that the blogosphere not only continues to exist, but also to fulfil many of the functions of a functioning public sphere. And it’s massive. One source, for example, estimates that more than 409 million people view more than 20bn blog pages each month and that users post 70m new posts and 77m new comments each month. Another source claims that of the 1.7 bn websites in the world, about 500m are blogs. And WordPress.com alone hosts blogs in 120 languages, 71% of them in English.”
  • Emmanuel Macron Wants to Scan Your Face (The Washington Post) — “President Emmanuel Macron’s administration is set to be the first in Europe to use facial recognition when providing citizens with a secure digital identity for accessing more than 500 public services online… The roll-out is tainted by opposition from France’s data regulator, which argues the electronic ID breaches European Union rules on consent – one of the building blocks of the bloc’s General Data Protection Regulation laws – by forcing everyone signing up to the service to use the facial recognition, whether they like it or not.”
  • This is your phone on feminism (The Conversationalist) — “Our devices are basically gaslighting us. They tell us they work for and care about us, and if we just treat them right then we can learn to trust them. But all the evidence shows the opposite is true. This cognitive dissonance confuses and paralyses us. And look around. Everyone has a smartphone. So it’s probably not so bad, and anyway, that’s just how things work. Right?”
  • Google’s auto-delete tools are practically worthless for privacy (Fast Company) — “In reality, these auto-delete tools accomplish little for users, even as they generate positive PR for Google. Experts say that by the time three months rolls around, Google has already extracted nearly all the potential value from users’ data, and from an advertising standpoint, data becomes practically worthless when it’s more than a few months old.”
  • Audrey Watters (Uses This) — “For me, the ideal set-up is much less about the hardware or software I am using. It’s about the ideas that I’m thinking through and whether or not I can sort them out and shape them up in ways that make for a good piece of writing. Ideally, that does require some comfort — a space for sustained concentration. (I know better than to require an ideal set up in order to write. I’d never get anything done.)”
  • Computer Files Are Going Extinct (OneZero) — “Files are skeuomorphic. That’s a fancy word that just means they’re a digital concept that mirrors a physical item. A Word document, for example, is like a piece of paper, sitting on your desk(top). A JPEG is like a painting, and so on. They each have a little icon that looks like the physical thing they represent. A pile of paper, a picture frame, a manila folder. It’s kind of charming really.”
  • Why Technologists Fail to Think of Moderation as a Virtue and Other Stories About AI (The LA Review of Books) — “Speculative fiction about AI can move us to think outside the well-trodden clichés — especially when it considers how technologies concretely impact human lives — through the influence of supersized mediators, like governments and corporations.”
  • Inside Mozilla’s 18-month effort to market without Facebook (Digiday) — “The decision to focus on data privacy in marketing the Mozilla brand came from research conducted by the company four years ago into the rise of consumers who make values-based decisions on not only what they purchase but where they spend their time.”
  • Core human values not eyeballs (Cubic Garden) — “Theres so much more to do, but the aims are high and important for not just the BBC, but all public service entities around the world. Measuring the impact and quality on peoples lives beyond the shallow meaningless metrics for public service is critical.”

Image: The why is often invisible via Jessica Hagy’s Indexed

On blogging

Jim Groom nails it on blogging:

[M]ost folks treat their blog as if it were some kind of glossy headshot of their thinking, whereas the beauty and freedom of blogging was that it was by design a networked tool. Blogging provides a space to develop an online voice, connect with a particular network, and build a sense of identity online in conjunction with others working through a similar process. Scale in many ways became a distraction, one which was magnified to such a degree by the hype around MOOCs in edtech that anything less that 10s of thousands of “users,” “learners,” “participants,” followers,” etc. was tacitly considered somehow less than optimal for effective online learning. It was, and remains, a symptom of the capital-driven ethos of Silicon Valley that places all value on scale and numbers which is rooted in monetization—a reality that has infected edtech and helped to undermine the value and importance of forging an independent voice and intimate connections through what should be an independent media of expression. When scale is the endgame the whole process becomes bogged down in page views, followers, and likes rather than the freedom to explore and experiment with your ideas online. It’s a uniquely web-based version of Hell where the dominant form of communication online is a Medium think piece written by your friendly neighborhood thought leader.

You could accuse Thought Shrapnel of being glossy, but it’s just a shiny version of what’s in my head.

Source: bavatuesdays

Small ‘b’ blogging

I’ve been a blogger for around 13 years now. What the author of this post says about its value really resonates with me:

Small b blogging is learning to write and think with the network. Small b blogging is writing content designed for small deliberate audiences and showing it to them. Small b blogging is deliberately chasing interesting ideas over pageviews and scale. An attempt at genuine connection vs the gloss and polish and mass market of most “content marketing”.

He talks about the ‘topology’ of blogging changing over the years:

Crucially, these entry points to the network were very big and very accessible. What do I mean by that? Well – in those early days they were very big in the sense that if you got your content on the Digg homepage a lot of people would see it (relative to the total size of the network at the time). And they were very accessible in the sense that it wasn’t that hard to get your content there! I recall having a bunch of Digg homepage hits and Hacker News homepage hits.

I once had 15,000 people read a post of mine within a 24 hour period via a link from Hacker News. Yet the number of people who did something measurable (got in touch, subscribed to my newsletter, etc. ) was effectively zero.

Every community now has a fragmented number of communities, homepages, entry points, tinyletters, influencers and networks. They overlap in weird and wonderful ways – and it means that it’s harder than ever to feel like you got a “homepage” success on these networks. To create a moment that has the whole audience looking at the same thing at the same time.

We shouldn’t write for page views and fame, but instead to create value. Just this week I’ve had people cite back to me posts I wrote years ago. It’s a great thing.

So I challenge you to think clearly about the many disparate networks you’re part of and think about the ideas you might want to offer those networks that you don’t want to get lost in the feed. Ideas you might want to return to. Think about how writing with and for the network might enable you to start blogging. Forget the big B blogging model. Forget Medium’s promise of page views and claps. Forget the guest post on Inc, Forbes and Entrepreneur. Forget Fast Company. Forget fast content.

Source: Tom Critchlow